
by Brian Major
Last updated: 10:20 AM ET, Tue March 26, 2024
What elements define a luxury
expedition cruise line?
To James Rodriguez, CEO of
Atlas Ocean Voyages, a luxury expedition cruise is a “very intimate” experience
delivered in deluxe fashion and focused on active exploration and cultural
enrichment.
“Our experience is very engaging
because it's based on the expedition formula,” Rodriguez said in a recent
interview. “Every voyage is designed as an expedition, whether you're in the
polar regions or you're in the Med or any other region we travel to,” he said.
In fact, Atlas Ocean Voyages’
vessels are purpose-built for Arctic exploration yet offer the additional element of five-star
luxury, Rodriguez said. Carrying fewer than 200 passengers, the globe-trotting vessels
offer spacious suites and multiple dining options plus spa and sauna amenities
and luxurious public spaces for gathering with fellow travelers.
“We designed this [company] as
a year-round expedition product and part of that was based on the DNA of how
this brand started as a polar expedition product,” Rodriguez said.
However, Atlas Ocean Voyages’
orientation also emerged “from my realization of what expedition is all about,”
Rodriguez said, including an onboard camaraderie enhanced by plush accommodations
and white-glove service.
Indeed, the Atlas fleet’s
intimacy and deluxe accommodations serve to connect travelers to one another,
Rodriguez said.
“The hardware that we have is
absolutely beautiful and it allows for this type of communal activity,” he
said, “and the size of our yachts lends themselves to this type of experience.”
Rodriquez added, “You can't
formulate this experience of community with expedition team members and [guests]
aboard ships that carry 600 passengers or 800 passengers.”
Cultural Cruising
Cultural enrichment also
factors heavily into the Atlas Ocean Voyages expedition equation. Earlier this
year, the company launched a series of expert-led onboard workshops, lectures and
seminars as part of its 2024 Cultural Expeditions program.
The new programs are offered
as part of Atlas’ year-round polar and epicurean-focused expeditions. The educational
agenda includes drone photography classes, culinary culture sessions and
instructional workshops with destination experts and distinguished authors,
scientists and diplomats.
The company’s culturally
focused programming became a linchpin as Atlas Ocean Voyages expanded beyond
its polar expedition origins, Rodriguez said.
“This kind of inspired,
immersive and educational experience is what we wanted to take into the Med,”
he said. “I wanted to have a product that is a little bit different.”
As a result, said Rodriguez,
“We created a program that really brought those elements - the immersive part
of it [and] the educational component of it – together."

: “The hardware that we have is absolutely beautiful and it allows for this type of communal activity.” – James Rodriguez, Atlas Ocean Voyages. (Photo Credit: Atlas Ocean Voyages)
Atlas’ cultural
programming has since expanded to multiple destinations. The “Atlas Focus Lab:
Drone & Photo Workshops,” are offered in conjunction with World Navigator’s
departures from April 18 through August 10, sailing the Canary Islands,
Iceland, Ireland, and Norway.
The sessions provide
guests with photographic instruction and visual storytelling education from destination
and drone experts. The attached itineraries allow guests to test their acquired
photo skills as they navigate the Canary Islands’ dunes and volcanoes and traverse
rugged Icelandic?trails in ATVs.
The Cultural
Expeditions program’s 2024 “Cooking Culture” itineraries will feature guest
chefs and food historians who communicate the culinary character and heritage of
each region visited via onboard demonstrations, presentations and specialized
tastings.
Focused on Caribbean,
South American and Northern European itineraries, the series will be held
aboard World Traveller’s March 31 departure, World Navigator’s sailings April
18, April 28, July 12, August 10 and October 27 voyages and World Voyager’s
March 27, April 5, April 24, and May 2 cruises.
“We are excited to introduce a
unique mix of immersive onboard and shoreside experiences where guests can gain
insights from experts to further enrich their expedition,” said Rodriguez.
Atlas Ocean Voyages will
remain connected to its roots in Arctic exploration in 2024, offering a
selection of nine- to 12-night expeditions visiting Svalbard, Greenland and
Iceland, with departures on August 5, August 15, August 21, August 25,
September 1 and September 6.
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